Adsense and AdWords

For perfect clarity, contextual ads on Google Adsense network that that can be utilised on blogs, websites or any other web-based properties  that fit within Google's publishing rules.   You place the ads and run them and based on the keywords you're filling, traffic volumes etc you get cut of revenue ..   AdWords provides platform for Google advertisers to bid for keywords, and for publishers  to gain payment for ads that are placed in content.   Google has strong set of policies on AdWords in the same way that they do with Adsense, since neither the publisher or the advertiser have full control of what ads are displayed where.   You can view the full set of rules and restrictions here, and suffice to say that they are focused on good user experience, not confusing or misleading the user and on restricting ads from sites that provide pornographic or 'adult content..   resource to take look at to get more of view on both of these is Guide to Google Ads..   One of the best things about AdSense ads is that they follow all of Google's rules on user experience, flashy and more targeted than other banner and display advertising their contextuality is big plus as relevance is the game here the relevant the ad the more likely you are to get paid..   Ultimately the Adsense application and signup is easy and focused around pretty well anyone being able to take it up.   There are bunch of different things that you can do to achieve that, the main one being creating quality content beyond that SEO, media, paid advertising and many other channels and techniques can be used to build out and audience worth reading up on.   It's balance and you want to make sure that you're in the early days of growing in the case of advertising it's easy to end up in situation where advertising fees can be more than you earning in revenues.   Read more