Analysis of Google's New Schema Markup

The specification will help Google Assistant and Google Home choose which content to read aloud.  This new structured markup is important because it may point to what you'll need to know to get more traffic should when Google expands this structured data to all websites..   It's important to understand how Google uses this new markup, how the algorithm chooses results to speak and how this markup may in the future apply to your business..   The beta Speakable specification is limited to Google Home devices in United States and English..   In order to fulfill news queries with results people can count on, we collaborated on new schema org structured specification called speakable for eligible publishers to mark up sections of news article that are most relevant to be read aloud by Google Assistant...   Within the context of news, the Speakable specification is part of the Article type https schema org Article.   ' SpeakableSpecification is not in the schema org vocabulary, except is defined in extension pending SpeakableSpecification...   The in the above statement is to the Schema org URL http pending schema org speakable.   The Schema org URL is https schema org SpeakableSpecification, that the specification is pending..   Schema org is rolling out the Speakable beyond the context of News, this does not mean that Google will use it.    then it can be inevitable that Google will embrace additional contexts for the Speakable structured data..   Read more