Whether you are owner or developer working on client's site, knowing how to set up engaging contextual ads on website is important for getting the most out of any online content. The ad is optimized to fit in with the matter of the page, in manner, so that its content is in direct unanimity with the content of the web page the user is viewing.. Contextual advertising works by algorithm, like Google's Mediabot, running scan on the content of web page and selecting ads based on keywords and other metadata found within the content of that page.. The advantage of contextual advertising is delivering ads that are relevant and useful to the user it allows you to easily deliver the message at the time, personalized to the viewer.. It turns out that providing information to visitors who are already engaged with the content of your site and are interested in the niche the advertiser is targeting, results in users clicking through the ads at higher rate than you get with non-contextual ads.. It's important to note that while the advertiser side of this network is managed by Yahoo and Bing, the platform for publishers is powered by Media.net.. To get approved, Media net says your site must be English and of. The first step is to go to Google AdSense homepage and click on 'Sign Up Now and you'll be taken to the application setup page.. You can choose to give phrase search results for the phrase will be used to serve the ad, as mechanism. Native Shopping Ads will show recommendations based on each of your visitors behavior on Amazon.
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