How to Use Local Keywords to Rank Higher on Google

In fact, 76 percent of people who look for business on their smartphones, visit them within time and 28 percent of these searches end in purchase..   you can use tools like Google's Keyword Planner, SEMrush, etc to source search volume data for your location..   few years ago, search engines would yield the same results for people running the same search Arizona as they would California..   But with Possum update, Google's algorithm started giving lot of emphasis to location for local searches..   And with Google's emphasis on local, you can now rank for such more competitive and generic phrases. 2.   Now that we've covered the significance of keywords and the role of search localization, how do you pick the right keywords..   Brainstorm and compile list of local keywords and phrases that are relevant to your industry..   Finally, you want to identify keywords for your SEO that pertain to your geographic location..   The world of SEO is forever changing, and there are few proven ways to stay ahead of the pack and secure top rank..   Local directories such as Yelp, Google Listings, or even the chamber of commerce can help build strong link profile. 4.   Read more