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title tag is HTML element that specifies the title of web page. Title tags are displayed on search engine results pages and are important for usability, SEO, and social sharing. Keep in mind that some social networks have their own meta tags, allowing you to specify titles that differ from your main title tag. Here, only 35 characters of the original title were displayed. While there is no penalty built into Google's for long titles, you can run into trouble if you start stuffing your title full of keywords in way that creates user experience, such as. On the scale of hundreds or thousands of pages, it may seem impossible to craft unique title for every page, and CMS and code-based templates should allow you to at least create data-driven, unique titles for almost every important page of your site. The title tag is visitor's first interaction with your brand when they find it in result — it should convey the most and message possible..  Google may choose to rewrite your display title. This is not necessarily bad thing, except high-volume searches, then consider rewriting it to better match those search keywords and their intent. 3. Meta robots is fairly technical topic, and do quick search on DMOZ for your business.  Read more