The perfect WordPress SEO permalink structure • Yoast

However, in the video below, Matt explains that there might be some other advantages to keeping the file extensions present in your permalink structure.. It wo not help you and if you add certain extensions such as.exe, it can actually hurt your rankings.. Back in the year, Google News required you to use number in your URLs in order to be included in News index. Should my focus keyword always be the first keyword in the URL.. It might help much, and if your focus keyword is present in the first few words, you'll be fine. Matt explains this at length in the following video.. If you have got three, four or words in your URL, that can be absolutely. You might expect that the answer to this question would be simple yes. If you do decide to get rid of dates in your permalink structure, you can add the following deflect to your.htaccess issue to insure that URL points to the new one. RedirectMatch 301 d{4} d{2} d{2} https yoast. com $1. And do note that exiting shares will be lost if you shift it.. If you do decide to shift your permalink structure over time, make sure you well deflect users from the old structure to the new one..  Read more