In the business you create leads instead of purchases on your website.
You have to differ between TOFU and BOFU leads.
If you have TOFU Lead you can also talk about unqualified leads.
If yes this lead turns into BOFU Lead and may bring you business..
Of course you want those qualified leads interesting for you and your company.
In order to focus your marketing activities on leads which interesting for you and your business, you need to know from.
This is where CRM Lead Tracking plugin comes into play and is going to help you to optimize your marketing campaigns..
In with simple utm tracking you are able to store your leads within wordpress and add the information.
This will help you to identify which campaign attracts which lead..
Important This plugin works combination with Contact Form 7 plugin, one of the most famous plugins on wordpress, you can download here https wordpress org plugins contact-form-7...
Read more