google is testing mobile serps with up to 14 ads

Google is Testing Mobile SERPs With Up to Ads hours SEJ STAFF Matt Southern Lead News Writer at Bio.   Google has been spotted testing total of 14 ads in mobile search results page..   This test was spotted by Fibre Marketing, who shared recording of their screen on Twitter..   Google testing new Ads setup on mobile search 11 ads with two organic listing then 7 organic listings finally 3 further ads # Google #SEO # GoogleAds #PPC # GoogleUpdate # SERP pic twitter com NInKxKm4Hd — Fibre January 25, 2019..   14 ads are shown before arriving at the.   At the top of the page there are 4 consecutive ads, followed by two organic listings..   Lastly, SERP ends with 3 more ads before the.   What we're seeing here is Google testing the waters with respect to how many ads users are willing to tolerate..   If the test goes well, meaning the number of ad clicks outweighs the negative feedback, then it's possible we may see more SERPs like this..   The fact that Google is testing this many ads in SERP is telling, however, the lengths the company is willing to go to monetize its search results..   Read more