how often should you blog on your online store?

In my 11 years of blogging, I've been asked this  question countless times at my workshops, in conversations with clients, here and there on social.   As you may know, I have always felt that quality and consistency are better measures than the number of posts you write.   We have talked about how Google likes to fresh, consistent content on your site.   And of course, do not forget your readers they want content they can depend on..   Regardless of the reasons, Whatever the case, these bloggers are not special,  nor are they better bloggers than you.   Let the daily bloggers do what they do and you do what works for you. 2.   You likely will blog for various reasons build brand, tell customer stories or even talk about new, innovative products you have in the Whether it's one of these reasons, or mix of all of them, consider your audience and your goal..   Posts of your products should be select, and few and far between so readers do not feel you are shoving sales pitches at them constantly.   Do what works for you and your team to keep your store running smoothly. 3.   Remember, your blog is all about the end users, your readers.   Read more