new report released by Zazzle Media has revealed that SEO is becoming a key area for the majority of marketers in UK, with seemingly more prominence given to the sector than ever before. Here's the top stats from the new report where does your business fit into this wider industry opinion . It seems that this belief in the sector is paying off 77% said that SEO has increased the amount of leads 79% felt that SEO had improved their brand awareness 48% said that SEO had decreased the cost of acquisition for them... third of marketers surveyed did not have the budget to achieve their desired objectives SEO, whilst 9% of marketers still consider SEO as not important at all to their online marketing efforts. . Whilst 71% of those surveyed felt that their knowledge of SEO was 'expert level, this survey revealed that marketers are still struggling to keep up with the fast paced changes in the sector, revealing some knowledge gaps. . Almost half still have disavow file post Penguin there is ongoing debate about the value this could provide now, and it's clear that it's worth keeping up to date with these arguments.
41% of the surveyed marketers are ready for Mobile First Index. The same amount is in the process of doing something about this crucial change, and not ready, and 6% had to click 'What's Mobile First Index... Our survey shows that there is appetite and appreciation for SEO in the community, despite few hang ups concerning the fast paced nature of sector. I know from personal experience how much change is part of DNA of this wonderful industry. But such pace of change does create significant challenges for those attempting to 'keep up with the latest approach and tactics required to win... In light of privacy scandals, we may just need more companies like DuckDuckGo, more transparent, space one that is led by the rights of users, rather than the desires of advertisers.. Wrike's Creative Survey Report uncovers some hard truths about creative and marketing teams, including. Read more