Back in the days of keyword stuffing and cloaking, it was simple for low-value websites to rank high for competitive keyword queries in the search engines.. The update was built upon penalizing sloppy content practices, including duplicate content and quality copywriting that failed to provide solution to user's intended search query.. Now that you understand what thin content is, and what pages it resides upon, it's time to take closer look at how to analyze current content and diagnose any issues.. The above process will diagnose the major issues the ones that are costing the money for the client.. The tool is Screaming Frog, from page titles to meta descriptions to canonical elements to redirects .. Typically, the pages with the least amount of text rank the worst, and sometimes you'll find gem that already ranks well beefing up the content with strong keyword strategy can help push that page even higher and quickly.. Besides actual content creation, here are few of the tech issues that can send signals of thin content to search engines, and how to resolve them. www vs non-www URLs. this can create duplicate content due to the creation of print-friendly URLs. The problem with WordPress is it allows comment pagination, which means URL will be created for each new comment on the same article.. this is thing of the past, due to everyone having mobile-first design, some websites still have subdomain for mobile users.
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